That at 22, justin bieber merch is the center of polemic debates about his style is one thing of your surprise. He’s not revealing giant swaths of skin, donning outrageous meat-covered coats, as well as flaunting particularly controversial slogans across his shirts. Instead, they have a penchant for tees that nearly scrape his knees, exaggerated layering, and skater boy clothes — not exactly tabloid fodder.
Yet even so, he’s drawn considerable attention (and backlash) to get more recent looks, just like the Nirvana band T-shirt by L.A. brand The fear of God that he or she wore towards the American Music Awards late just last year. Critics were scathing: the reigning prince of pop dares to become related to the storied grunge band?
Longtime stylist Karla Welch, who first signed on to do business with Bieber on his Believe Tour in 2012, posseses an explanation for all of the hoopla: It’s a testament to the singer’s growing style influence. “He’s been pushing men’s fashion for the last five-years,” she says. “When you look at the beginning of the Believe Tour, he was getting heat for the drop-crotch pants and super long T-shirts. However right now, if you get to any menswear store, you see those styles reflected.” Similar to Bieber, Welch doesn’t “care about negative feedback,” she says. “Haters gonna hate.”
Despite the Nirvana controversy, Welch went back to Anxiety about God and worked with the designer Jerry Lorenzo on five looks for Bieber’s current Purpose Tour, which kicked off Wednesday night (March 9) in Seattle. “We certainly have been buying [Jerry’s] stuff for the last a couple of years; it’s been an incredibly fun process working [together],” Welch says of your custom-made denim and tees. Interspersed will probably be Raf Simons pieces (“Justin has become very into Raf lately”), Adidas shoes, and justin bieber jacket, like thigh-skimming T-shirts for layering. “I could possibly view the looks changing from concert to concert with all the way Justin chooses to style them,” Welch adds.
Though certain technical adjustments have already been intended to the tour wardrobe, including zippers, gussets and reinforcements for quick changes (he has less than one minute to alter backstage), the look is not so different than what the singer sports regularly on Instagram. “It’s more street grunge having a very vintage skater feel,” Welch describes. “I used to be surviving in Vancouver through the grunge era — I utilized to go down to Seattle to look at Pearl Jam play — and i also always loved how those stoner boys looked. That’s bieeber we started doing with all the Purpose videos and from now on with all the tour. It’s very undone.” The show’s backup dancers, who channel a similarly relaxed aesthetic, are outfitted in apparel by Calvin Klein, with whom justin bieber t shirt posseses an ongoing campaign take care of.
Raised in Powell River, Bc, Canadian heritage continues to be an asset for Welch in the first place. “We met and clicked,” the stylist says of Bieber, who grew up in Stratford, Ontario. “Canadians inherently love Canadians; that’s for ages been a bond. Canadians are super nationalists,” she adds, chuckling. Though Welch is normally tending for the red-carpet wardrobes of universally adored actresses like Amy Poehler and Olivia Wilde, she says there were no hesitations about taking on an even more controversial pop star as a client. “Should you listen to everything the press has to say, you’re losing at life,” she says, noting that now more than ever before the 2 have a “100 percent collaborative” relationship. “Justin enjoys the process.”